Using Web Audio for Success
It’s undeniable that if you add audio to websites it will increase your results. If you’re not using audio on your sites, you’re making a mistake. Audio increases opt-ins. It boosts sales, too.
But why?
There’s no real mystery. Most of the web is cold and impersonal. It makes your site more “human”. It also makes your site feel more real. Audio literally breathes life into your website. And this aliveness creates more interaction with your visitors.
Some more benefits
Adding audio increases your profits in two ways. You’ll convert more visitors into buyers. And you’ll spend less getting those customers. Instead of having to pay a professional to write you a great sales letter. You can just add your own audio. An authentic message from you will do more than the best ad copy.
You’ll also get better conversions on your list opt-ins. Most people need to be led by the hand. Just add a short audio message saying: Put your email and name into the form and submit. Just this one simple thing will boost opt-ins up to 315%!
Some ways to use audio
A welcome message on your homepage. Most websites are cold and in-human. Your welcome message could make them stay when they would normally leave.
A guided tour. It’s the same as when you use audio to increase your subscribers. You can use audio to tell your visitors exactly what to do. And take them all the way through buying your product.
Get testimonials for your services and products. Written testimonials are good. But an audio testimonial is better. It’s pretty easy to fake a written testimonial. So audio adds real believability. And will definitely increase your results.
Power tip
Did you ever think of making a product just by recording some audio? Audio is faster to produce than anything else. And it still has a high perceived value. Think about how popular podcast are. Plus you can get them transcribed cheap. This much easier than writing the eBook yourself!
Is adding audio hard?
It’s so simple you won’t believe it. There’s software that will show you how to add audio to a website. The software does all the work. The software creates the audio button code for you. Simply copy the code and paste it in your site. There’s nothing to worry about.
Summing it up
Just a reminder of why you want to start using audio. Using website audio will increase your conversion rates. You’ll get more sales. You’ll get more subscribers. And you can quickly produce products and website sales copy. It’s a less often used medium. But you’ll save a lot of time and money. Start using it today and you’ll be glad you did.